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Interview with Charles Leveillee founder of newApps Agency

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I had the pleasure of interviewing Charles Leveillee, founder of newApps Agency, a white hat SEO agency, and white label SEO reseller company headquarters in Denver, Colorado. Charles’ agency partners with business owners to develop and execute highly customized digital marketing programs focused on white hat SEO, Local SEO, National SEO, eCommerce SEO, and white label SEO.

Thank you so much for joining us! Can you tell us a story about what brought you to this specific career path?

My SEO career path began in 2006 through my eCommerce company which sold medical aesthetic devices and solutions in North America, Europe, and Australia.  I realized we had a need to dominate our competition online and SEO became the most successful strategy.

Can you share the most interesting story that happened to you since you started your company?

I worked with a cannabis client based in Canada that was a startup but was starting to get some traction in the marketplace.  I was part of a greater team whose goal was to make the company a more nationally-known brand and a leader in supplying cannabis supplements for pets and animals.  I was able to rank them on the first page for specific animals that their competition was not tapping into. The SEO rankings combined with more traditional marketing enabled the company to be acquired by a major player in the Canadian cannabis industry.  

Can you share a story about the funniest mistake you made when you were first starting? Can you tell us what lesson you learned from that?

I wouldn’t call this example a mistake but it definitely is funny and ultimately became a success.  I have a garage door client who focused on commercial and residential clients. I proposed that the client expand to another niche, agricultural clients who may need doors for barns and storage facilities. The main strategy was email marketing and keywords with agricultural terms.  For the email marketing, I proposed using a GIF with Godzilla menacingly approaching a farm storage facility. We embedded the GIF in the email and it was a huge success. My client now dominates that niche and his agricultural client base is constantly growing.

What do you think makes your company stand out? Can you share a story?

All our services are custom-tailored to each client, depending on needs and budget.  We don’t have set packages. We exclusively follow and implement Google SEO best practices.  I currently have a client who utilizes my white label SEO services and our services are completely custom for each of his clients.  

Which tips would you recommend to your colleagues in your industry to help them to thrive and not “burn out”?

To avoid burnout, it is critical to create and implement processes, templates, and procedures. These will allow you to save time and avoid stress, particularly for tasks and strategies that are utilized across multiple clients.  

None of us are able to achieve success without some help along the way. Is there a particular person who you are grateful towards who helped get you to where you are? Can you share a story?

My uncle has always been a great mentor and supporter of my entrepreneurial goals and career.  He himself is a successful graphic designer who has always worked for himself and ran his own business.  He has always been there to not only help guide me but open my mind to new ideas and avenues.

How have you used your success to bring goodness to the world?  

I have helped small businesses to be found on the map and establish themselves in the online world.  It has been rewarding to see them grow and expand.

Do you have a favorite “Life Lesson Quote”? Can you share a story of how that was relevant to you in your life?

“The best way to predict the future is to create it.”  This is relevant to my life every single day. We have to take action to see results.  Every day I set goals short-term and long-term and I take small and big actions to accomplish them.

What are your “5 things I wish someone told me before I started my company” and why? Please share a story or example for each.

  1. Try to focus on a niche in your service.  Before I started focusing on white label and white hat SEO, I was offering multiple services.  Once I started focusing just on white label and white hat SEO, my clients’ strategies and goals became more focused and successful.  
  2. Implement a Discovery Call with your prospective clients instead of going straight to the proposal.  Prior to implementing this tactic, I lost a lot of time presenting proposals to clients without having a complete understanding of their goals and needs. Now our Discovery calls layout the the framework of their goals and I can present a very focused and custom proposal.  
  3. Use layman terms in proposals and focus on solutions.  If the prospect doesn’t understand your services, they won’t become a client.  I realized my proposals were too long and technical. Once I explained everything in simple terms and focused on how these were solutions to the clients’ problems, my prospects converted to long-term clients.  
  4. Consolidate marketing tools.  I used to utilize many marketing tools which made it cumbersome, timely and costly.  Once I consolidated my tools into just a couple, it saved not only money but time.
  5. Turn down clients that aren’t a fit.  This goes back to the Discovery Call. If you realize in a Discovery Call that the client is not a fit because of unrealistic goals and expectations or budget, turn them down.  I used to want to work with anyone who would seek out my service. Now I focus on finding the right fit and building the relationship. This will allows me to have time to focus on clients who are on the same page.  

You are a person of great influence. If you could start a movement that would bring the most amount of good to the most amount of people, what would that be? You never know what your idea can trigger. 🙂

I would start a movement that focused on the positive mindset.  So often people just have to change their mindset and look at failures as something of the past that we learn and ultimately move on from. The glass half full mindset would be beneficial to so many people.  I would love to share this mindset and skill with more people so they can build their future and accomplishments.

How can our readers follow you on social media?

Absolutely, I will be happy to connect with new people.  I am active on LinkedIn (https://www.linkedin.com/in/charles-leveillee) and always try to respond ASAP.

This was very inspiring. Thank you so much for joining us!

Founder & Editor-In-Chief of Disrupt Magazine Tony Delgado, is a Puerto Rican American software developer, businessman, activist and philanthropist. Delgado is also the host of the Disrupt Podcast where he interviews the most disruptive business owners, leaders and change makers in the world. Tony Delgado is best known as the founder, and chief executive officer of The Disrupt Foundation, a social impact movement to grow Puerto Rico’s technology ecosystem and host of the semi-annual Disrupt Puerto Rico Conference. Tony Delgado has also helped mentor thousands of students, create financial freedom, all from the comfort of his home in San Juan, Puerto Rico.

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Executive Voice

How To Bounce Back In Business After The Pandemic With Parmarth Mori

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person standing near the stairs

Fear is familiar with the unknown. For an entrepreneur, they understand the risk of business, and every single decision change life. Parmarth Mori has dealt with negative anxiety as an IT entrepreneur and gives some tips for eliminating worry as an entrepreneur.

Being an entrepreneur is appealing, but it can also be a difficult battle, especially when you are running the business. When new entrepreneurs are just beginning, they often fret that they are not going to make it in the business world. Well, it is a familiar feeling among entrepreneurs; some may not know how to overcome it. Here are ways to beat fear by Parmarth Mori.

Leading Entrepreneur of Gujarat Parmarth is the founder of the best website designing company in India PM Communications and Top App Development Company in India.

Identify the doubt

It starts with identifying fear once you realize it, you can eliminate it from your life.

Entrepreneurs need to discover what precisely is causing it. So when you are passing from such stage, just sit down and think about it and ask yourself what is causing these feelings.

Is it the fear of product failing, or is it the concern of not being able to keep up with other entrepreneurs? You have to find out the actual reason first so that you can overcome it.

Embrace Defeat

After finding out the reason of fear, the next thing you can do according to Next Gen IT Entrepreneur Parmarth Mori is to accept it. Let’s say, one of the most familiar fears that every entrepreneur has is fear of failing.

Many entrepreneurs in the start are afraid that they won’t make it like others. Well, this is not a line; it is a fact which is shared by many successful entrepreneurs with their business experience.

Take Risk

They are afraid that a product of theirs won’t appeal to people, and they will face a significant loss of time and money.

Well, Parmarth Mori believes that failure sometimes is beneficial than the direct success. Failure teaches you many things in life and makes you perfect in your field. Failure sometimes also improves you as a professional.

Fears can Guide you in your Entrepreneurial Journey

Fear is beneficial too, and when you have the right doubt means you are on the right path. It helps you improves more and more in your work, which makes you perfect in your field.

So if you are an entrepreneur, it’s a natural thing that you might get afraid. But letting fear take over can severely limit growth and who don’t allow fear take over can become a successful entrepreneur like Parmarth Mori.

He is also working with digital marketing experts, Jigar Saraswat and Monish Solanki on their dream project Indian daily post 25kalak cybercrime website25Ghante Hindi platform, and newscast.

Following these tips can help you grow better with confidence; they need to prosper in the world of business. Always remember that building a successful business, you need patience and dedication.

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Executive Voice

Matthew J Phillips is Disrupting How Coaches are Normally Helped

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Best Coach who can help you earn in six figures:

We’ve all seen it, the hundreds of courses out there designed to take coaches and consultants to 6 figures in 30 days. The gurus charging 5k for 1-1 to help only to throw you a couple of finding your avatar worksheets. Isn’t it sad that the majority of support out there for struggling coaches, consultants and mentors sucks?

Matthew J Phillips under 20 Entrepreneur:

Matthew J Phillips a 19 years old entrepreneur from the United Kingdom has completely disrupted this. His educational company and Organic Clients Program has transformed the lives of hundreds of coaches for a fraction of the price of these low detail, overpriced courses, and guru mentorship programs.

Earning in big numbers:

As proof, from an investment of $300, coach Adam Smith made $7,000 in 5 days. From an investment of $1,000, Gilberto Morales made $11,000 in under 4 weeks. From an investment of $500, Devansh Sharma made $9,000. You don’t see these types of success stories anywhere else.

Matthew knows how to run programs and content on social media platforms:

We think it’s fair to say Matthew and his company have truly disrupted how coaches are helped. His programs and content across platforms like Facebook & Instagram simply work and it’s not just Adam, Gilberto and Devansh that have seen success. They’re just a few of hundreds.

Learn how to gain more leads:

We asked Matthew how you pick the right person to learn from if you’re looking to start fixing up your problems and get more leads and clients flowing through on a week-to-week basis. He said, your best bet is to not go searching for a big guru. The best help he’s ever had is from highly successful individuals that don’t have their face plastered on every youtube video, podcast and ad. Shop around in quality groups on Facebook.

Nice Human Being:

He also says to avoid anyone who’s only success stories go along the line of this “You should work with Jack, he’s a real nice guy”. Again, this is common amongst those that plaster their face on ads and are not in the slightest bit results-oriented with anyone other than themselves. Also, you want to make an ROI, someone saying that someone is a nice guy shouldn’t give you confidence that you’ll see that ROI. You want to see real success stories.

Last words:

Matthew’s fuel to help those in his industry, the right way, comes from individuals like one of his students who spent $40,000 on courses and gurus with not a client closed in return. After sitting down with Matthew, we believe he is disrupt approved.

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Executive Voice

Learn How Jess Crow Became The Successful WoodWorker She is Today

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 Jess Crow Is the founder of Crow Creek Designs, a woman-owned and operated woodworking shop located in Alaska. She is widely known as a leading authority in the artistic woodworking and epoxy industry.

 Crafting A Name For Herself

 Jess has not found it easy to get to the level she is currently at; Jess explains that she has made a name for herself by trying to be being an inspiration and sharing everything she’s learned so far. 

 By striving to be approachable and willing to accept advice from anyone; Jess feels that that has been an essential contributing factor to her growth, both personally and professionally.

 So far, Jess’s designs have caught the eyes of notable individuals like Team Gary Vaynerchuk in New York, LinkedIn, as well as Insider, DIY Network, and many more. She’s well on her way to becoming the most sought after woodworking epoxy artist in her field. Jess also is a highly sought after teacher for those wanting to learn how to grow their business despite facing challenging obstacles and learn how to “build more than furniture.”

 Overcoming Obstacles

 Obstacles are a part of everyday life, and so far, Jess has dealt with more than a handful of them. Some of the challenges she has had to deal with include criticism and rejection.In a lot of Social Media circles, the advice is often “stick with what other people are doing,” and that is how you can succeed. Jess has found that standing out and being different than the crowd is the way to go.

 “It is a lot easier to conform to what is known than it is to break free and become what is will be known.” – Jess Crow

 Below Jess shares how she handled this obstacle;

 “To overcome not only these obstacles but any obstacles that are in my way, I run through all the problems I think I could happen. For me, I function better when I am not surprised. 

 

Some folks may see this as “worrying” whereas I feel it falls more in-line with pre-gaming and planning. If you can think about, the “no’s” you may get; you can fine-tune your approach based on that information.”

 Making A Difference 

In a field that’s dominated by men, Jess sometimes finds that her voice sometimes has to be louder to make an impact. Although this sounds daunting, Jess has taken it as a good thing. She shares that she’s learned so much from her male counterparts and that she feels her ability to accept the different ways men and women think has given her an edge. 

She listens to what everyone has to say, and if she deems it’s worth trying, she takes it and adds it to her knowledge bank to make something new or better.

 “Woodworking is an art unto itself, but when you add unexpected elements by way of color and objects, it is exhilarating.”- Jess.

 

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