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It’s Not About How Far You Have To Go But About How Far You Have Come with John Box

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What’s your backstory? 

My backstory? Well from what my family tells me I am Puerto Rican & Italian and was born in Houston, TX. I agree to believe that is true when I look in the mirror but who knows nowadays with blended families becoming the norm. Either way I come to embrace my future rather than my past. My birth father passed away this year and my biological father is fighting brain cancer and shoulder cancer, so let’s leave my family history at that….

Back to Houston,TX , a city that I have always been brought back to, a city where I waged a battle starting some 5 years ago that began a personal vendetta against myself. From 2012-2015, I thought I could live 6 months in Houston and 6 months in San Diego while carrying bundles of information learned along the way and god knows what as my cargo. I have lived in every city in California from San Diego to Trinity California; Montana, Colorado, and every desert in between I could pull over with enough solitude to sleep in Jeep.

 I rode that wave till I ended up working with Jdawg “Tha Yung Hogg” , and running his social media. I gained his attention through my knowledge of the street and cryptocurrency. When I mentioned Nipsey Hussle and his investments in Bitcoin & FollowCoin, he knew I had to be on the team. Fast forward to a year later, I wound up in a Trae Tha Truth music video for the song “Energy” from his latest CD Exhale and that same month I started working with Meeklow Diamond from Johnny Dang & Co manage his social media. 

What made you decide to choose this career path? 

I decided to pursue internet technologies after studying Social Sciences  (a study of Political, Social, and Psychological Sciences) at California State University San Marcos in Northern San Diego County. Along my travels between California and Texas, I met a webmaster I will call “Webby” who introduced me to the web world. From there I pursued EVERY lead in regards to the internet. 

Whether is was Bitcoin, Hostel booking sites, Cannabis Club locators, or Personal Brands, I did whatever I could to sit behind a terminal and run an online presence. Honestly though, Bitcoin is what truly inspired me to dedicate my time and effort into the online monetization career path. The technology behind Bitcoin just made WAY too much since and for me logic drives my passion. I began mining cryptocurrency with Webby in 2016 and built 4 supercomputers that ran 24/7 in my bedroom that was cooled by the artic air in Montana by keeping my window open all day and night. I made money, had fun, and learned a lot. This process taught me there was much more to learn about monetizing the web. 

Present day, I am working at Johnny Dang and Co, getting him to better understand the importance of online monetization. I have monetized his YouTube and Facebook with more to come. In 3 months we have grossed $15k plus from the two, with ALOT more to come. 

Can you share a story about the funniest mistake you made when you were first starting? Can you tell us what lesson you learned from that?

The funniest mistake I made when I first started was rather a mistake where I ended up winning. I like to believe mistakes are really planned lapses of judgement to get to the next step. So mistake really is not really in my vocabulary. I “mistakenly”, for this article’s purpose, invested $90 into two researched Alt-Coins by studying cryptocurrency using the mobile application “Discord” and reading about the next big investments. VRG & TRX , I made $6,000 in a December 2017 off this $90. Got in my car, left Montana, and drove to California to live on the beach in La Jolla for a month, then off to Houston, TX to share my dream of online monetization. I blew most of the money on the trip, but I planned all that right?

What do you think makes your company/personal brand stand out? 

Knowledge is power, and moving beyond experiences that hurt you in the past is truly evolution. The Diamond Digital Co is a company I joined with Meeklow Diamond. I do miss Webby and wish he could see the fruit of our labor but he is lost in cyberspace somewhere. Either way EXPERIENCE, is what makes this company stand out. We handle some rather large celebrity accounts and in the next year our experience will speak leaps and bounds. 

What’s a quote that you live by? 

“It’s not about how far you have to go but about how far you have come”


John Box

Nathan Ray Ortega is the founder of influencer podcasts. Nathan helps those share their great story, by helping entrepreneurs, authors, influencers, millionaires and many more get on podcasts and tv shows around the world, his passion is to help share the stories of the few to impact the lives of the many. Nathan had to overcome many obstacles during his journey, from having 16 different jobs at age 20 to being homeless and sleeping in a car with his pregnant girlfriend, and even changing in public bathrooms for 2 months, but during that time Nathan stayed motivated and listened to many powerful stories that changed his life for the better. Nathan thanks the power of podcasting for motivating him to push further with every episode of entrepreneurship. ''Life is never a straight road, we have to face unknown obstacles, many emotional experiences, and life-changing habits, to get to where we need to be.'' - Nathan Ray Ortega

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Ryan Alford Is Helping Brands Grow In Real Time Through His Ad Agency Radical

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Ryan Alford is a marketing influencer and a visionary entrepreneur, who founded Radical in 2018, a full-service digital ad agency. He is a native of Greenville, South Carolina with humble origins as the second child of middle-class parents. 

Ryan was one of the first college graduates in his family and has since amassed over 20 years of experience in marketing and advertising working at some of the most respected ad agencies in the country, like Hill Holliday and EP & Co. Ryan has built two successful businesses from essentially nothing–with no outside investment, just full organic growth.

Today, Ryan focuses most of his time on his ad agency Radical, which is one of the fastest growing ad agencies in the Southeast, approaching four million dollars in revenue in less than two years.

Radical is a full-service digital agency built for nimbleness, speed to market, and unmatched capability. Leveraging a full stack web development team, in-house video production, and a no-rules creative team we build everything from ecommerce websites to custom B2B experiences. Radical was built for today’s client challenges.”

But Ryan was making ads way before he founded Radical. You surely have seen some of his work, whether it is the original iPhone launch or the $1 billion NFL agreement advertising.

“For more than 20 years in the marketing and ad agency business, I have worked on some of the largest brands and most recognizable ad campaigns in the world, including Verizon, Lexus, BMW, the NFL, Firehouse Subs, among others.” Ryan shares. “I also oversaw a $50 million segment of Verizon business working on launches that included the original iPhone launch, the $1 Billion NFL agreement, and the launch of Verizon FIOS.” 

Most recently, Ryan was in charge of building the personal brand of one of the most-watched personalities on Facebook in 2018, the “dancing dentist.” Also known as Dr. C, this personality, whose videos have been watched over 300 million times worldwide, was ignited by Ryan through a national PR plan. 

Besides all this, Ryan also hosts the Radical Marketing podcast, where he shares marketing insights and recommendations, and interviews dynamic influencers both in and out of the business world.

Back in 2014, Ryan was fundamental in the creation of the brand and marketing for one of the first automotive digital retailing platforms called iDrive On-Demand. The traditional purchase of a car often involves repeated visits to the dealerships and negotiations with dealers to reach the best price. iDrive focused on taking the customer’s specific requests via a website portal, including everything from make and model to interior color and fabric, to then search nationwide for a car that fits those conditions. 

Ryan is also the co-founder of GVL Hustle, founded in 2017 by him and Tyler Harris as a way for two of Greenville’s most successful entrepreneurs to contribute to their community through regular events that provided training and cooperation opportunities to upstate businesses.

After founding the GVL Hustle, its community rapidly evolved into one of the largest networking groups in the northern part of the state, and the #GVLHustle hashtag is now the most extensively used Instagram business hashtag throughout South Carolina, as local businesses publish and share their business growth stories.

Through all his ventures, Ryan wants to make sure to promote positivity while also leaving a lasting impact.

I want to feel like I have an impact, and I believe that if you have a positive mind, it solves 95 percent of your problems. We are all susceptible to life, but if you live with positivity and gratitude and appreciation, life will be better. Does it mean I’m positive every ounce of the day? No, but I believe in those core principles, and it keeps me going through.” Ryan shared in an interview 

In the near future, Ryan will continue to lead his ad agency Radical while being open to speaking opportunities in marketing, branding, digital marketing, social media and e-commerce.

With Radical, Ryan is helping brands grow in real-time – just as he is. Find out more here.

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Aziz Akhmedov is an example of how the modern entrepreneur should be – honest, smart and goal-seeking.

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An experienced manager, businessman, influencer and blogger – today he heads a large flour mill in the Emirate of Sharjah

He was born and raised in Uzbekistan, in the city of Tashkent. For him, it all started here. Aziz received two higher educations: technical and legal, took the first steps and achieved success in business. Gained managerial skills and experience: held the post of CEO in large companies and owned a chain of stores. He really loves this city and tries to be there as often as possible, because here is his home & family. He owes all his merits to what he gained in Tashkent.

His move to Dubai took place in 2011. Aziz was invited to lead the construction and launch of a large flour mill. The founders of the company were very dissatisfied with the existing management team, because all the deadlines for the project were decently expired. He was asked to recruit his team to restart all the work. Without a doubt, he accepted the offer. First of all, he liked the country itself. And secondly, he had managerial experience, and he felt that he would cope with the tasks. Initially, there were many difficulties: lack of knowledge of the language, the intricacies of local legislation, the characteristics of culture and mentality. But he managed to assemble and rally a very strong team and bring this project to the finish line.

A good manager should clearly understand and imagine what he is doing, think strategically, be able to take full responsibility and be stress-resistant. Human qualities, such as honesty and decency are also important. Proper business relationships should be clean and frank without a single hint of deception.

A person should run a business with a pure mind and heart, in which experience, desire, love for his work, and self-confidence are perfectly harmonized. Of course, you can’t stop there: to keep up with the times, you need to develop, monitor market trends, read the right literature. Today it is straightforward to get access to the necessary information; the main thing is your desire and motivation.

Aziz is sure that the success of the company depends on a workable and close-knit team. The company employs representatives of more than 6 different nationalities, and he pays special attention to ensuring that the team always has a healthy atmosphere. He often organizes various teambuilding, collects football teams – this combines business with pleasure; arranges open meetings at which problems and questions are raised and try to solve them. Aziz claims that it is imperative that each employee is involved in the work process and feels his importance to the company.

At the stages of the formation of the company, his role resembled of a father for everyone. He was constantly present at all sections and fronts of work, supervised and instructed the staff. Now, when all the processes have already been established and production has been put on stream, he moved away from the operating part and took the observing position of “grandfather”, who can help with advice during meetings with top managers.

Today, Aziz is the CEO of this company. In short, this is a large enterprise that produces all types of wheat flour, bran and semolina. Production focuses primarily on the Arab and Indian markets.

This factory produces normal flour, as well as traditional stone grinded Indian chapati flour, which is called atta. Looking at the progress that they have now, we can confidently say that Aziz managed to create a successful, competitive company that is gaining momentum every day.

In Dubai, Aziz lives with his wife and three children. The time that he spends with his family is invaluable to him and he takes a very responsible approach to the issue of scheduling his time in order to clearly divide the time between work and family. This is a very important balance for him, which he tries not to disturb. At work, Aziz does not talk about family, but at home – about work.

The main motivation for Aziz is his family, big and strong in spirit. Spouse and children, parents and brothers – their love gives him strength and self-confidence and helps him overcome obstacles to his goals.

 

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4 Key Questions to Ask When Choosing a Domain Name for your SMB

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It’s no secret that small businesses have it rough in the online market. Having to compete against powerful brands and large companies that are not just more developed but also better funded is a very difficult task, indeed. 

However, despite fierce competition, a lot of SMB manage to survive and succeed in such an environment. If you’re wondering how SMBs manage that, the answer lies in good online visibility and recognition

The vital part of that visibility and recognition is a proper domain name. Yes, everything begins with something as what seems to be a simple step as choosing a domain name. Unfortunately, there’s nothing simple about it because choosing a domain name requires more attention than picking the first name that comes to mind. 

Let’s just say there are more important factors involved in the process. Therefore, the domain you choose will stick with you, at least for the time being. You can always change it, but then you’d have to build your online presence all over again. With that in mind, here are a few key questions to ask when choosing a domain name for your SMB.

Will a domain name affect my website traffic?

Yes, it will. A domain name that’s easy to understand and comprehend by both search engines and consumers themselves is generally more appealing. 

For example, you can opt for a keyword domain where the keyword is something relevant to your business. This will help generate more traffic to your website as consumers don’t have to ponder too long about what it is that your business does. It’s spelled out for them in your domain name. 

Moreover, search engines will rank your website for related search queries, which is also a good way to generate more organic traffic to your website. And, as you may already know, the more organic traffic your business gets, the greater the likelihood of scoring more conversions. 

Do extensions matter?

Yes, they do, and quite a lot actually. Believe it or not, a (dot) something extension, such as .com or .org, for instance, is more relevant than the actual domain name. 

This is why the dot extensions are referred to as TLDs or Top-Level Domains, while your actual domain name is referred to as an SLD or Second-Level Domain. That said, choosing the right extension or TLD is equally, if not more, important than choosing an SLD. 

TLDs come in various forms. For example, the .com one is the most popular, but you can choose something more specific like .edu or .info. In addition, you can choose a location-specific TLD like .us, .uk, .au (United States, United Kingdom, and Australia, respectively). 

If you’re wondering about how to personalize your service efficiently and make your entire website more engaging, you can opt for a .me TLD. That way, you not only opt for a popular TLD, but your domain becomes something of a CTA (Call To Action) for your customers.

Will a domain name affect my branding efforts?

A well-chosen domain name and branding efforts for your SMB work perfectly well with each other. Moreover, choosing a branded domain name can elevate your branding efforts and make it more seamless. 

Having the name of your brand as a domain name will boost your visibility, awareness and exposure in the online world. 

Furthermore, deciding to go with a branded domain means that the domain is most likely free since it’s unique to your business. By now, you might imagine that the majority of domain names are already taken if not reserved for someone’s future endeavors.

Should I keep it simple?

Yes, simplicity when choosing a domain name is the way to go. If you overcomplicate things, you will confuse your audience and make your website look like spam. A perfect example of this is the use of hyphenated domain names

It may seem like a good idea to use a hyphen in your domain name, especially if the domain name without a hyphen is already taken. 

However, hyphens ruin the readability and memorability of your domain, and using them is associated with spam behavior. Therefore, keep things short, just fewer than 15 characters will do, and keep things simple to make your domain name truly shine.

 

Choosing a domain name for your SMB is vital. To exist in the online world, you’ll need a proper address that everyone can recognize and remember. This is what domain names are for; to give your SMB its rightful place in the vast and highly competitive market.

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